FIK + Co.

Local hockey club FIK, Flemingsbergs IK wanted a new identity to match its hockey operations and turned to us for assistance.

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Our solution kept some of the club’s visual heritage but in an updated manner. What had previously been an identity solely focused on the club emblem as brand device, we now designed a more modular solution with club emblem, logotype and custom typeface to match – creating a much more dynamic identity and communications toolbox.

Faster, stronger, bolder, better.

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